Научные исследования экономического факультета. Электронный журнал.

Ключевые слова

A110ANCEAC100CMSCOVID-19COVID-19.Clusters as a Mechanisms of Governance Discrete Structural AlternativeD210D230D240D330D43Digital economyDynaCont-IIEconomic Policy KnotsFamily Violence against Women in Modern RussiaH110K130K21K23K32L11L190L290L310L41L51Market Development and Political EconomyModeling of Development Indicators for Russian Energy Resources MarketsN700O19O330O340O43Opening Address of the Editor-in-ChiefQ330Q51Q55Q56Q57Q58Relevant Aspects of Determination of Efficiency and Effectiveness of Marketing DepartmentSQLScientific Research of Faculty of Economics. Electronic Journal. 2020. Volume 12.Scientific Research of Faculty of Economics. Electronic Journal. 2021.Volume 13Scientific researches of faculty of economics. Electronic journal.Site newsSpecific of Mergers and Acquisitions in Russian Federation. Management ApproachUTFagri-food exportantitrust policyartificial intelligencebig databrand position-ingbrand valueclustercompany’s strategycompetition policyconscious consumptiondmoeconomic growtheconomic theoryeffectivenessefficiencyenvironmental economicsethical consumptionexchange rateexport restrictionsfamily violencefiscal policygendergeneration Ygeneration Z.hybridinflationinstitutional arrangementslabor marketmachine learningmarket concentration.market developmentmarketing budgetmonetary policynational economic modelpolitical economyprojectsquotationregulationregulatory impact assessmentsocio-demographic characteristicstariff regulationtaxi services marketантимонопольная политикаинтеллектуальный капиталискусственный интеллектмашинное обучениеметодологияполитическая экономияцифровая экономика20092010

Polina E. Zhiburt, Vera S. Kazarova, Ekaterina V. Kruchinkina, Aleksandra E. Chikunova Properties of Mass Consciousness in the Digital Economy

DOI: 10.38050/2078-3809-2021-13-1-82-95


The article considers the theoretical aspects of mass consciousness and its forms, the essential characteristics of mass behavior, as a result of which the definition of this term is formulated and corrected. The authors analyze the evolution of concepts of mass consciousness in historical retrospect and at the present stage, its features in the conditions of transition to the digital economy. A fresh look at the problem of mass manipulation in a digital society through various mechanisms is given, and the transformation of mass behavior in the 21st century is analyzed by comparison.

Keywords: mass consciousness, mass, mass behavior, digital economy.

JEL: D700, D790, O100, O320.

For citation: Zhiburt, P. E., Kazarova, V.S., Kruchinkina, E. V., Chikunova, A. E. (2021). Properties of Mass Consciousness in the Digital Economy. Scientific Research of Faculty of Economics. Electronic Journal, vol. 13, no. 1, pp. 82-95. DOI: 10.38050/2078-3809-2021-13-1-82-95