Araksya G. Mirakyan, Laura R. Melkonian Electronic and Virtual Approaches to Leadership

DOI: 10.38050/2078-3809-2025-17-2-68-87

Abstract

The aim of the paper is to differentiate electronic and virtual approaches to leadership, and to highlight practices and future directions for research. The authors summarize the role, essence and key features of virtual and e-leadership. By applying the comparative method, the paper identifies their similarities and differences, as well as the main advantages and disadvantages of electronic and virtual leadership. The authors point out the application of modern approaches to leadership in domestic and foreign organizations, and identify universal factors and attitudes influencing the development of virtual and electronic leadership. They emphasize that further research is needed to identify the psychological, cross-cultural, and other aspects of leadership. In conclusion it is noted that with the development of virtual and electronic leadership, the nature of the relationship between the leader and the team is transformed.

Keywords: e-leadership, virtual leadership, personnel management, theory and practice of leadership, digital technologies, digital economy.

JEL: M1, M5.

For citation: Mirakyan, A.G., Melkonian, L.R. (2025) Electronic and Virtual Approaches to Leadership. Scientific Research of Faculty of Economics. Electronic Journal, vol. 17, no. 2, pp. 68-87. DOI: 10.38050/2078-3809-2025-17-2-68-87.

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